Projects by the students of the
Bachelor Major in Art, Major in Design,
and the Master in Eco-Social Design

how to sell an idea

Study Programme

BA Major Design


BA Practice Based Course



Winter semester

This course was about the usage of photography. How do I use photography to sell something, no matter if it’s a product or an idea. How do things look “better” – what does it imply, is there a better? How do pictures change their meaning with what you write underneath them? Which strategies are there? How important is the context in which an image appears?