“Made In The Shade” is an updated version of the classic Swiss cuckoo clock. At the striking of each hour, it projects natural images onto the surrounding surfaces, more specifically the light and shadows that filter through vegetation. Its purpose is to create the impression of extended spatiality and give the home environment a relaxing and evocative atmosphere. One of the elements with the greatest impact on our health at home is in fact lighting, whether natural or artificial, which transports us outwards, creating the illusion that we are not connected by our home walls. Its aesthetic is reminiscent of the mountain huts and barns of the Alto Adige, which as a characteristic have a particular ″cut-off″ of the roof, opposed to two normal sloping sides. The material used is pine wood, which by its very nature calms and facilitates relaxation. The name itself recalls a specific saying: “Made in the shade” that means to live at ease or to be in an ideal situation, but plays with the idea of being under a shaded area or in the shadow.

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