Magazine hautnah

hautnah – a magazine about pigs and disgust

What the fuck?

We walk through the world with blinders on, driven by our own consumerism. Quality is no longer important. It is much more important to be cheap, regardless of exploitation and suffering. Who is the real pig? Mankind or pigs? This conflict is visual and typographic faced. Some pages deal with the aspect of taste, more specific the tase of  disgust. Symbolically seen, I use worms to represent disgust.

Disgust is the modern taste for excess. How mankind is treating other living species is disgusting. Dried worms are simply dried worms. Probably it would be ethnically more acceptable to eat worms instead of pigs, but society thinks differently.

I want you to think differently and to be more aware of who is the real pig.