Design a tree – RESO
BA Design Warm-Up – Foundation Course
2021
semester
It all started with a ginkgo tree, a tree that stands out not only because of its special appearance but also because of its enormous resilience. From then on, these two characteristics were an integral part of our theme. We wanted a product that stands out on the market because of its inner and outer values. We love sneakers, we wear sneakers every day. And as a consumer product, unfortunately, several billion tons of hazardous waste in the form of shoes end up on their final destination every day.
The RESO shoe counters this trend, just like tree resin, it is indestructible due to the cell-renewing structure of the shoe sole. Like the Gingko tree, it adapts to its environment and embeds the wearer‘s foot in an optimal footbed. The modularity of the soles and the individual shoe models offer further space for an individual design of the shoe to suit the occasion. In this way, the RESO adapts to every wish and every customer.